We’ve been busy judging the entries to the first Reputation Online Effectiveness Awards over the past few months.

Our brand-led panel of senior marketing and PR professionals from Google, innocent drinks, LinkedIn, Facebook and O2 met last week to make the final decision. Today, we’re excited to release the shortlist as below, as well as confirm that we’ll be announcing the winners on September 23rd at The Hospital Club in Covent Garden, London.

Tickets are available to purchase from the awards site at £95 + VAT each.

On the night we’ll be bringing together the people behind the best digital communications work we’ve seen overt the past year. Join us to network with your peers, our judges and the team from new media age. Eat, drink, be entertained and help Reputation Online celebrate its first birthday in the process!

Next week we’ll be announcing the finalists and opening voting for our greatest contribution from an individual category, but for now, on to the shortlist…

1. Best Use of Social Networking

Sports New Media – PFA Fan Pages
33 Digital – Redefining the FT’s place in the media landscape
We Are Social – The Marmarati
Arena Quantum – Domino’s Brand Community
Holler – Skins series 4 launch
Focus PR – Cadbury Creme Egg Twisted: Mission Goo on the Loose
Onlinefire – 30 Rock Rocks: The UK launch of series 4 on Comedy Central

2. Best Use of Online Media/Blogger Relations

1000heads – Awesome Tour of Sydney
immediate future – Twilight Football
We Are Social – Little break, big difference

3. Best Integrated Online Campaign

Cohn & Wolfe – Anvil Must Rock Glastonbury!
Cohn & Wolfe – John Lewis: A Traditional British Christmas
Saint@RKCR/Y&R – Recode | Decode
We Are Social – The Marmarati
Porter Novelli – HP’s Listen 2U
Seventy Seven PR – Nintendo Flips out with Aardman

4. Best Use of Digital within a Broader Campaign

Shiny Red – The UK Relaunch of Cobra: Creating a social approach to digital for Molson Coors
20:20 – The Hangover: UK film launch
University of Wolverhampton – Clearing 2009

5. Reputation Turnaround Award

Shiny Red – Relaunching Habitat on Twitter
EMPRA – Marine Academy Plymouth

6. Special Award for Innovation

NHS Salford – NHS Salford Social Media
We Are Social – The Marmarati
Holler – Skins Status Bombs
giffgaff – giffgaff

7. Best Service Provider

Daryl Willcox Publishing
eModeration

8. Best Digital Team

Propellernet
Renegade Media
We Are Social
NixonMcInnes

Tags: admin, reputation online awards, shortlist, update