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	<title>Comments on: Case study: Porter Novelli and HP&#8217;s Listen2U</title>
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		<title>By: Jonathan Moody</title>
		<link>http://reputationonline.co.uk/2009/10/13/case-study-porter-novelli-and-hps-listen2u/comment-page-1/#comment-51</link>
		<dc:creator>Jonathan Moody</dc:creator>
		<pubDate>Wed, 14 Oct 2009 08:28:45 +0000</pubDate>
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		<description>&quot;It will be interesting to see the in-depth feedback from the 18-24 year old group (ideally from focus groups)&quot; 
Why don&#039;t HP or their agency mine myriad social media where this (and other) demographic groups for the feedback and insight. or they could use these media to engage with them and elicit the feedback?</description>
		<content:encoded><![CDATA[<p>&#8220;It will be interesting to see the in-depth feedback from the 18-24 year old group (ideally from focus groups)&#8221;<br />
Why don&#8217;t HP or their agency mine myriad social media where this (and other) demographic groups for the feedback and insight. or they could use these media to engage with them and elicit the feedback?</p>
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